De Kuyper
A-Team

• The Kuyper A-team
• The Brain, master distiller
• Mr. C, hardware specialist
• The Fixer, charming cocktail specialist
• The Saint, partystarter and flairtender

The A-Team is a team of 4 bartenders: experts of hardware, mixology, flair tending and brewing. They go all over the world to assist and enhance parties where people do not have the expertise, equipment or flair. The idea? Request the service of the A-team and show what you have to offer in return.

Facebook concept
The medium is a Facebook fanpage. On this page users can request the help of the A-team by describing what their problem is, as well as get involved in contests and user-requested tutorials. Other Facebook users can rate the stories and the A-Team chooses one of the top 5 rated requests. The winner gets tagged in a movie where the head of the team will dress up in way fun and relevant to the request and speak the line: “Congratulations, you´ve just found the A-team!”.

> Check out their Facebook page!

Contribution: concept & strategy
@ Pudding & The Proof (Januari 2010)