I believe in change;
therefore
I design

We do not need products and services that do not connect or mean anything to us.
Those products and services often result in non relativity, over complexity, questioning, disbelief, irritation and sometimes even disgust or anger. In the end, no one gets better from them. This means the effort, precious materials and sometimes lives are wasted, and we cannot afford waste.

This is why we need design.

Design is not only here to just make things more appealing to the eye. It is also here to bring us more functional, stimulating, interesting and inspiring products and services.
Designing is a fundamental way to construct meaning through experiences which are able to be received in any way possible. By doing this, design can help mankind to evolve, transcending itself with it’s own creations and adjustments into a constantly renewing and inspiring era. Because design is never intended to make life harder, it can only bring more meaning into our lives. I believe that design can make this world a better place.

“Good design is never perfect and always evolving”

Perfect means there is no compromise in the connection and experience ever. And because people change and the world evolves, there is no end,
there's always change thus it's never perfectible.

“Good design can obtain sentimental value”

If the design never obtains a sentimental value,
the design did not connect enough to mean something.

“Good design is an orchestration of touch points”

People want to connect with a product, service or experience. This is best achieved by using all possible sensory touch points.

“Use sustainable solutions if possible”

The end user hardly thinks of what an environment friendly product does add to the value of the design. The designer creates, and therefore should hold
the responsibility for the result.

“Functionality is part of the design”